ADVERTISING
Advertising is a form of communication used to persuade an audience (viewers, readers or
listeners) to take some action with respect to products, ideas, or services.
Most commonly, the desired result is to drive consumer behavior with respect to
a commercial offering, although political and ideological advertising is also
common.
Advertising messages are usually paid for by sponsors and viewed via various traditional media; including mass media such as newspaper, magazines, television
commercial, radio advertisement, outdoor
advertising or direct mail; or new media such as websites and text messages.
MEMO
Memo is a concise message, the message is
written a person with a short, clear, and easy to understand
The characteristics
•Special
letters are made specifically for the purpose in the office or organization
•Judging
from the circulation, an office or organization may submit a memo horizontally
and vertically
•Submission
is horizotal a
delivery memo to parties who have equivalent positions
•Submission
of a delivery memo vertically from superiors to subordinates or otherwise to
remind or to order something
•Is a
form of communication that give advice, guidance, or information about
something
•Have a
piece of mail that is simpler than a formal letter in general, especially in
the letter
Memo form consists of two parts:
*Chief of Memo
o Recipients
o The sender
o Subject and date of delivery
o Initial and name of the sender bright
o Recipients
o The sender
o Subject and date of delivery
o Initial and name of the sender bright
*The content, the
author immediately notice the messages
or commands in short sentences and straightforward
ANNOUNCEMENT
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